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Limiting Your Keyword Selection on a Single Web Page

Most people know that one of the keys to utilizing SEO and ranking your website in the search engines is the use of keywords. Still, there are many factors you must consider when using keywords if you want to see success. One of the elements that some people get focused is how many keywords they should target on one webpage.

One of the overlooked factors that people don’t give much attention to is how many keywords you should target on a single web page. The truth is that many people want to do too much when they work with SEO. It’s easy to get ahead of yourself and try to cram tons of keywords on one page, assuming that the more you use the better. However, that’s not really the way that it works.

In actuality, SEO takes much more precision than that. There was a time when SEO first picked up steam when that kind of strategy may have worked. At that time, a lack of competition and a lack of sophistication made basic SEO strategies such as this work.

Today, many people practicing SEO try to target too many keywords on a single webpage. They figure, if I have 25 figures I’m trying to rank for, I should try to make every one of my web pages get ranked for all of those keywords. It’s like playing the percentages, giving yourself more options and therefore ensuring that you’ll see great results.

However, in actuality the opposite is true. More is less when it comes to SEO and the number of keywords you are trying to target. By targeting too many on a single web page, you aren’t doing anything but thinning out your focus. You’ll also likely be including so many keywords that your content will come across as spam to both the search engines and your visitors.

Now that you know that less is more, what’s the answer for how many keywords should be on a single page for maximum SEO success? There is no guaranteed answer that is going to ensure you a perfect mix, however targeting 2 or 3 keywords on a single web page is usually the best idea. For pages with less content you’ll want to reduce that to 1-2 keywords, and for pages with a great deal of content you can target a few more.

Of course, this number is just a basic guideline. For pages with lots of content, you can include more than 2 different keywords as a prime focus. However, for a page with just one hundred words, targeting 2 to 3 different key phrases would be excessive.

Of course, use your good judgment when you determine how many keywords you want to target on each individual web page. Think about factors such as what the page deals with and how much content it has. But remember, when in doubt a smart guideline is not to target more than 2 or 3 different keywords per each page of your site.

RankFast representitive Nicholas Halmond is an expert in search engine marketing – SEM. Visit us we provide many seo services such as link building services, keyword research, competitive analysis, website seo analysis.

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Posted in Computers · November 10th, 2009 · Comments (0)

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